Ayurveda Town: Inside Haridwar's Herbal and Wellness Markets
From roadside herb sellers to large manufacturers, wellness is a big part of the local economy.
BusinessHaridwar has long been linked with Ayurveda, the traditional Indian system of medicine. Today that link supports a large local trade, from small shops selling dried herbs and oils to large companies with factories in the industrial estates around the city.
The market scene
In the older bazaars you'll find stalls selling herbal powders, hair oils, incense, rudraksha beads and brass pooja items. Many pilgrims buy gifts for relatives back home here, and prices are often open to friendly bargaining.
Industry and jobs
The state industrial area at Haridwar is home to manufacturers of fast-moving consumer goods, pharmaceuticals and wellness products. This has made the city a job centre for the region as well as a place of pilgrimage.
Buying wisely
- Check labels, manufacturing dates and licences on packaged products.
- Talk to a qualified practitioner before starting any herbal treatment.
- Keep bills for larger purchases.
Wellness in Haridwar ranges from very small stalls to large factories, and both are part of how the city makes its living today.
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